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	<title>Comments on: You Get What You Pay For</title>
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	<link>http://www.sanerapdc.com/2010/02/where-to-spend-your-money-small-business-investing/</link>
	<description>Executive Development, Business, Coaching and Social Media Fun</description>
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		<title>By: Sorry, your web site sucks &#124; The Image Freedom Blog</title>
		<link>http://www.sanerapdc.com/2010/02/where-to-spend-your-money-small-business-investing/comment-page-1/#comment-722</link>
		<dc:creator>Sorry, your web site sucks &#124; The Image Freedom Blog</dc:creator>
		<pubDate>Wed, 03 Feb 2010 00:52:42 +0000</pubDate>
		<guid isPermaLink="false">http://www.sanerapdc.com/?p=2337#comment-722</guid>
		<description>[...] wrote a blog recently called &#8220;You Get What You Pay For&#8221; about investing in your web site, and I couldn&#8217;t agree more.  Alicia teaches finding [...]</description>
		<content:encoded><![CDATA[<p>[...] wrote a blog recently called &#8220;You Get What You Pay For&#8221; about investing in your web site, and I couldn&#8217;t agree more.  Alicia teaches finding [...]</p>
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		<title>By: Matthew Egan</title>
		<link>http://www.sanerapdc.com/2010/02/where-to-spend-your-money-small-business-investing/comment-page-1/#comment-719</link>
		<dc:creator>Matthew Egan</dc:creator>
		<pubDate>Tue, 02 Feb 2010 01:13:41 +0000</pubDate>
		<guid isPermaLink="false">http://www.sanerapdc.com/?p=2337#comment-719</guid>
		<description>Every time I sit down with a client, I am an SEO myself, I often hear about how they &quot;had a guy&quot; and how the guy didn&#039;t follow through, much as has been echoed above.  The client is then invested in a site and the site doesn&#039;t convert.

So let me add that as a virtual #6 on the tail of what Christian said; Does it convert?!  If they come to your site, what is it you wanted them to DO?!  How do they go from visitor to lead to customer?

If your web designer can&#039;t answer that, run for the hills!</description>
		<content:encoded><![CDATA[<p>Every time I sit down with a client, I am an SEO myself, I often hear about how they &#8220;had a guy&#8221; and how the guy didn&#8217;t follow through, much as has been echoed above.  The client is then invested in a site and the site doesn&#8217;t convert.</p>
<p>So let me add that as a virtual #6 on the tail of what Christian said; Does it convert?!  If they come to your site, what is it you wanted them to DO?!  How do they go from visitor to lead to customer?</p>
<p>If your web designer can&#8217;t answer that, run for the hills!</p>
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		<title>By: Alicia Arenas</title>
		<link>http://www.sanerapdc.com/2010/02/where-to-spend-your-money-small-business-investing/comment-page-1/#comment-718</link>
		<dc:creator>Alicia Arenas</dc:creator>
		<pubDate>Mon, 01 Feb 2010 21:06:04 +0000</pubDate>
		<guid isPermaLink="false">http://www.sanerapdc.com/?p=2337#comment-718</guid>
		<description>Brad, that is fantastic advice! You’re right, interviewing them will give you a clearer picture of how invested they are in helping you succeed. Thanks for you comment. Welcome to the Sanera family!</description>
		<content:encoded><![CDATA[<p>Brad, that is fantastic advice! You’re right, interviewing them will give you a clearer picture of how invested they are in helping you succeed. Thanks for you comment. Welcome to the Sanera family!</p>
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		<title>By: Alicia Arenas</title>
		<link>http://www.sanerapdc.com/2010/02/where-to-spend-your-money-small-business-investing/comment-page-1/#comment-716</link>
		<dc:creator>Alicia Arenas</dc:creator>
		<pubDate>Mon, 01 Feb 2010 21:01:22 +0000</pubDate>
		<guid isPermaLink="false">http://www.sanerapdc.com/?p=2337#comment-716</guid>
		<description>Good for you Michelle! There is a lot to be said for starting inexpensively and small. As your business grows, there is plenty of time to grow your website. I was speaking with Chris Brogan about this very thing a year ago. He said, &quot;Alicia, people are going to do business with you, not your website.&quot; Welcome to the Sanera blogging family!</description>
		<content:encoded><![CDATA[<p>Good for you Michelle! There is a lot to be said for starting inexpensively and small. As your business grows, there is plenty of time to grow your website. I was speaking with Chris Brogan about this very thing a year ago. He said, &#8220;Alicia, people are going to do business with you, not your website.&#8221; Welcome to the Sanera blogging family!</p>
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		<title>By: Brad</title>
		<link>http://www.sanerapdc.com/2010/02/where-to-spend-your-money-small-business-investing/comment-page-1/#comment-715</link>
		<dc:creator>Brad</dc:creator>
		<pubDate>Mon, 01 Feb 2010 20:54:56 +0000</pubDate>
		<guid isPermaLink="false">http://www.sanerapdc.com/?p=2337#comment-715</guid>
		<description>I like to interview the company/individual as if I am hiring them for my full-time staff.  You are making an investment in them, and you need to know what to expect.  Don&#039;t be afraid to ask &quot;tough&quot; questions. 

- Can you tell me how you handled your toughest customer? (specific)
- Show me a website that did not go as planned.  What would you do differently on my project?
- When was the last time you did a site demo, and the customer wanted to throw all/most of it out?  How did you handle them.

I try to look not so much for &quot;perfect&quot; records, but for those who handle difficult situations with grace and integrity.  Good luck!</description>
		<content:encoded><![CDATA[<p>I like to interview the company/individual as if I am hiring them for my full-time staff.  You are making an investment in them, and you need to know what to expect.  Don&#8217;t be afraid to ask &#8220;tough&#8221; questions. </p>
<p>- Can you tell me how you handled your toughest customer? (specific)<br />
- Show me a website that did not go as planned.  What would you do differently on my project?<br />
- When was the last time you did a site demo, and the customer wanted to throw all/most of it out?  How did you handle them.</p>
<p>I try to look not so much for &#8220;perfect&#8221; records, but for those who handle difficult situations with grace and integrity.  Good luck!</p>
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		<title>By: Michelle Poteet</title>
		<link>http://www.sanerapdc.com/2010/02/where-to-spend-your-money-small-business-investing/comment-page-1/#comment-714</link>
		<dc:creator>Michelle Poteet</dc:creator>
		<pubDate>Mon, 01 Feb 2010 20:37:21 +0000</pubDate>
		<guid isPermaLink="false">http://www.sanerapdc.com/?p=2337#comment-714</guid>
		<description>With technology being so important to our businesses we want to get out there and make a &quot;splash&quot; with a kickin&#039; website. I personally took the inexpensive road. It&#039;s not what I wanted, but it&#039;s what I needed at the time. My business model, niche and target market are completely different then when I first set out a year ago! As I&#039;m honing in on my niche I can now envision investing in the right person to create an effective website.</description>
		<content:encoded><![CDATA[<p>With technology being so important to our businesses we want to get out there and make a &#8220;splash&#8221; with a kickin&#8217; website. I personally took the inexpensive road. It&#8217;s not what I wanted, but it&#8217;s what I needed at the time. My business model, niche and target market are completely different then when I first set out a year ago! As I&#8217;m honing in on my niche I can now envision investing in the right person to create an effective website.</p>
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		<title>By: Alicia Arenas</title>
		<link>http://www.sanerapdc.com/2010/02/where-to-spend-your-money-small-business-investing/comment-page-1/#comment-713</link>
		<dc:creator>Alicia Arenas</dc:creator>
		<pubDate>Mon, 01 Feb 2010 20:01:52 +0000</pubDate>
		<guid isPermaLink="false">http://www.sanerapdc.com/?p=2337#comment-713</guid>
		<description>You are so right Christian. As service providers we often undervalue ourselves and do not charge enough for what we provide. It&#039;s comes up all the time as an issue with my clients. Thank you for adding a 5th piece of advice. It is spot on. Thank you for your comment and welcome to the Sanera family!</description>
		<content:encoded><![CDATA[<p>You are so right Christian. As service providers we often undervalue ourselves and do not charge enough for what we provide. It&#8217;s comes up all the time as an issue with my clients. Thank you for adding a 5th piece of advice. It is spot on. Thank you for your comment and welcome to the Sanera family!</p>
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