Posts tagged as:

relationships

Do You Apologize Too Much?

January 30, 2011

Has this ever happened to you? Here’s the scene: My husband and I are standing at an elevator with a male tour guide . A woman is walking towards us. The tour guide sees her and says, “You look lost. Can I help you?” She looks at him awkwardly, drops her head down and says, [...]

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What Corporate Can Learn From Small Business

January 26, 2011

I was recently interviewed by a local magazine and the interviewer asked me this question: “You worked with a wide range of clients, from family-owned businesses to several Fortune 500 companies, what have you learned from both?” I think the answer to that question merits a post. I learned that both business models have a [...]

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5 Ways to Build Your Twitter Influence

January 21, 2011

Anytime someone uses the phrase “social media guru” it cracks me up because really and truly, it’s not that hard to build a strong following online. You don’t have to be a guru and it certainly doesn’t require 10,000 hours of mastery. You must, however, understand that building influence online is about building relationships. You’re [...]

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Auntie Grace’s Thank You Note Primer

January 3, 2011

Auntie Grace was technically not my real aunt, but she was family to me. She could not have had a better name because Grace described every bit of her: her hair, her nails, the way she walked, her immaculate and elegant wardrobe and the way she spoke.  Her daughter Anna and I were childhood best [...]

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5 Ways I Won With Twitter

June 1, 2010

I recently did a revenue analysis for 2009 and discovered something. Almost 80% of my revenue from that year can be linked directly back to Twitter. Since my last post, I’ve been asked how I’ve made Twitter work for my business. Honestly, that question makes me uncomfortable because I am not a Twitter expert; I [...]

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5 Reasons You Don’t Need To Cold Call Me

May 24, 2010

Caveat – I believe in relationship- based sales. If that’s not how you work, this post may not be helpful to you. Something extraordinary happened the other day. Someone cold-called me! It was such a shock that I had to think hard about the last time it happened and I realized it had been months. [...]

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Thank You For Your Complaint

May 4, 2010

A few years ago, my husband bought a car battery from O’Reilly’s Auto Store which included a warranty. This weekend, the battery died and he took it to the O’Reilly’s location where he made his purchase. The manager of this location looked at my husband with suspicion and questioned (in a decidedly non-customer friendly manner) [...]

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March Marketing Madness Featuring Tim Hayden

April 2, 2010

If you don’t know Tim Hayden, you should. I met Tim at South by Southwest Interactive last month at an excellent social media seminar which you can read about here. Tim hosted the event and spoke. After spending some time with him, learning about his vision for the future of social media I knew I [...]

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March Marketing Madness Featuring Kent Huffman

March 29, 2010

Welcome to March Marketing Madness! This week you will have the opportunity to hear from marketing experts around the country via guest blog posts on Sanera. Our first guest blogger is Kent Huffman, and believe me, when it comes to marketing, he knows what he’s talking about. Kent led the global marketing communications team at [...]

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The Next Social Media Revolution

March 15, 2010

Forgive the long post intended for social media geeks like me. There is a second revolution coming in social media. In its early stages, social media was the revolution in and of itself. From a business perspective, social media was about establishing better means of communication and connection with customers. “Find them where they are.” [...]

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Do You Should On People

February 3, 2010

Great Expectations…we learn early in life that expectations can bring great joy, satisfaction and reward; and unfilled expectations can be equally disheartening and damaging to perceptions and relationships. When we live a life of expectation and build a business around expectations, we look to others to fulfill those needs. We expect our children to love [...]

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How Big Is Your Bark

January 4, 2010

We recently adopted our 2 year old dog, Lucy. We were quickly reminded that dogs have an ingrained “fight or flight” response when they feel threatened. When Lucy seems threatened by other dogs, she fights which involves lots of barking and growling. Dogs can be trained to change the undesirable behaviors with help from dog [...]

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It’s Easy To Be Extraordinary

December 21, 2009

I went to a Christmas bazaar and there was a table full of jewelry goodies. In fact, there were a couple of tables with jewelry goodies. But I stopped at this one because of the woman’s smile. She was engaging without being sales-y:  she asked about me, whether or not I was ready for Christmas [...]

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The Cure For A 2010 Business Hangover

November 30, 2009

Wow. I looked at the calendar today and realized something. There are less than five weeks until 2010. This lit a fire under me! I don’t want to wake up January 1st with a ten page to do list.  I want to celebrate January 1st with my favorite cup of coffee, a filled appointment book, [...]

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The Gossip Grapevine Part 1 – Why We Love To Gossip

November 10, 2009

New School Gossip and rumors…we see it portrayed in cartoons, played out in comedy television such as The Office and Everybody Loves Raymond, and listen to tunes such as “I Heard It Through the Grapevine.” We even have “gossip columns” and “rumor mills” all in the name of finding the scoop. For the most part, [...]

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Why I Am Sponsoring HRevolution

November 2, 2009

I love the idea of a revolution. Revolution represents change, taking a critical look at the status quo, new beginnings. Evolution is another exciting word. It’s about stretching, growing and transformation. Back in July, when my friend Ben Eubanks told me that he and Trisha McFarlane, were working on an unconference called HRevolution, I was [...]

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Is Honesty The New Authentic

October 5, 2009

How many times have you heard the word “authenticity” in the last seven days? If you are online or went to any of the social media/tech conferences last week, I bet you heard it a bunch. The messages “be yourself”and “be authentic” are the mantras, of social media evangelists. It is the 2.0 way of [...]

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Please Dont Like Me

September 17, 2009

This is one of my favorite scenes from the movie “Ocean’s Eleven.” This is where Rusty (played by Brad Pitt) is instructing the newbie Linus (Matt Damon) how to con the casino owner. Ever felt that way? Just like Rusty, well-meaning people in your life will tell you what you need to do to be [...]

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Are You Being A Zax

September 11, 2009

As a child, you might recall reading the Dr. Seuss story called “The Zax” in which two Zax found themselves coming from opposite directions only to come face to face; neither of them were willing to budge or to change. As one Zax stated “For I live by a rule that I learned as a [...]

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Rational Or Emotional Decisions At Disney

August 21, 2009

August 19, 2009 – Day 3 When I heard that the Disney Institute was going to take us through new employee orientation (called “Traditions”), I was skeptical. I’ve been in the HR field for over 15 years. I’ve participated in and facilitated countless orientation programs and I was not looking forward to this. Surprisingly, I [...]

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